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Italy: average online spending in 2016, by age

This statistic displays the results of a survey on the average online spending in Italy in 2016, broken down by age. According to data, respondents between 35 and 54 years of age reported to spend in the last 12 months 390 euros, while respondents between 55 and 74 years of age admitted spending over 345 euros.

Do you remember how much did you spend on online purchases in the last 12 months?

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Source

Release date

September 2017

Region

Italy

Survey time period

July to August 2016

Number of respondents

1,675 respondents

Age group

15-74 years old

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

This question was phrased by the source as follows: "Do you remember how much you spent on all the purchases you made on the internet in the last 12 months?".

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Statistics on "Online shopping in Italy "

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