Twitter median CPM worldwide 2017-2020

Published by Statista Research Department, Jan 10, 2023
In the first quarter of 2020, Twitter's advertising cost-per-mille (CPM) stood at five U.S. dollars, up from 4.39 dollars in the corresponding quarter of 2019. In 2020, Twitter's ad revenue amounted to 3.21 billion U.S. dollars.

Twitter advertising median cost-per-mille (CPM) worldwide from 1st quarter 2017 to 1st quarter 2020 (in U.S. dollars)

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Release date

June 2020

Region

Worldwide

Survey time period

Q1 2017 to Q1 2020

Supplementary notes

Figures for periods prior to Q1 2020 come from previous reporting.

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Overview

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Usage

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Engagement rates

5

Competitors

6

Audience

6

Further related statistics

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