This graph displays the product categories that French consumers stated purchasing after having seen these products mentioned by influencers in 2018. It appears that 52 percent of the respondents declared often buying hygiene or beauty products mentioned by influencers.
Product categories mentioned by influencers and then purchased by consumers in France in 2018
The source does not provide information on the original wording used during the survey. Thus, the wording chosen for this statistic may differ slightly from the one in the survey.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Wavestone. (March 29, 2019). Product categories mentioned by influencers and then purchased by consumers in France in 2018 [Graph]. In Statista. Retrieved October 12, 2024, from https://www.statista.com/statistics/996724/purchase-products-categories-mentioned-by-influencers-france/
Wavestone. "Product categories mentioned by influencers and then purchased by consumers in France in 2018." Chart. March 29, 2019. Statista. Accessed October 12, 2024. https://www.statista.com/statistics/996724/purchase-products-categories-mentioned-by-influencers-france/
Wavestone. (2019). Product categories mentioned by influencers and then purchased by consumers in France in 2018. Statista. Statista Inc.. Accessed: October 12, 2024. https://www.statista.com/statistics/996724/purchase-products-categories-mentioned-by-influencers-france/
Wavestone. "Product Categories Mentioned by Influencers and Then Purchased by Consumers in France in 2018." Statista, Statista Inc., 29 Mar 2019, https://www.statista.com/statistics/996724/purchase-products-categories-mentioned-by-influencers-france/
Wavestone, Product categories mentioned by influencers and then purchased by consumers in France in 2018 Statista, https://www.statista.com/statistics/996724/purchase-products-categories-mentioned-by-influencers-france/ (last visited October 12, 2024)
Product categories mentioned by influencers and then purchased by consumers in France in 2018 [Graph], Wavestone, March 29, 2019. [Online]. Available: https://www.statista.com/statistics/996724/purchase-products-categories-mentioned-by-influencers-france/