Mobile commerce in Scandinavia

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Statista dossier about mobile commerce in Scandinavia

This dossier presents statistics on the mobile commerce market in Scandinavia. It contains information on mobile shopper penetration rate, mobile commerce growth and it's distribution in the Scandinavian region and each country separately. Furthermore it gives an insight on mobile shopper behavior and consumer demographics.

Table of contents

  • 1. Mobile commerce market
    • Mobile shopping penetration in the Nordics 2016

    • Mobile e-commerce growth in Scandinavia 2012-2016

    • Products purchased online via mobile phones in the Nordics 2016, by category

    • Device usage for online shopping in Nordic countries 2014-2016

    • Device usage for online shopping in the Nordic countries 2015, by device and gender

    • Device usage for online shopping in the Nordics 2015, by device and age group

  • 2. Sweden
    • Usage of smartphones and tablets for shopping online in Sweden 2012-2016

    • Share of B2C e-commerce revenue in Sweden 2015, by device

    • B2C e-commerce revenue growth in Sweden 2016, by device

    • Share of mobile shoppers who shopped via apps in Sweden 2015-2016

    • Top five goods purchased on smartphones in Sweden 2015

    • Distribution of mobile commerce spending 2015 in Sweden, by gender

    • Share of mobile shoppers in Sweden 2016, by age group

    • Reasons to purchase via smartphone in Sweden 2016

    • Reasons to purchase via tablet in Sweden 2016

    • Preferred payment methods on mobile devices in Sweden 2016

  • 3. Denmark
    • Usage of smartphones and tablets for shopping online in Denmark 2012-2016

    • Share of mobile shoppers who shopped via apps in Denmark 2015-2016

    • Distribution of mobile commerce spending in Denmark 2015, by gender

    • Share of mobile shoppers in Denmark 2016, by age group

    • Share of shoppers who purchased via smartphone apps in Denmark 2016, by age group

    • Products researched online via smartphone in Denmark 2016

    • Products researched online via tablet in Denmark 2016

    • Reasons to purchase via smartphone in Denmark 2016

    • Reasons to purchase via tablet in Denmark 2016

    • Preferred payment methods on mobile devices in Denmark 2016

  • 4. Norway
    • Usage of smartphones and tablets for shopping online in Norway 2012-2016

    • Share of mobile shoppers who shopped via apps in Norway 2015-2016

    • Share of online purchases of goods processed on smartphones in Norway 2015

    • Distribution of mobile commerce spending in Norway in 2015, by gender

    • Share of mobile shoppers in Norway 2016, by age group

    • Share of mobile shoppers in Norway 2015, by gender and age group

    • Reasons to purchase via smartphone in Norway 2016

    • Reasons to purchase via tablet in Norway 2016

    • Types of payments done with mobile payment apps in Norway 2016

  • Language: English
  • Released: February 2017
  • Source(s): Statista
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