Gifts Americans are planning to purchase for Valentine's Day by gender 2020

Just over half of U.S. male and female survey respondents stated that they would gift their Valentine a dinner out in 2020, making it the most popular type of gift for Valentine’s day that year. One of 2020's least common gifts received and given by each gender was a mixtape.

Valentine’s Day in the U.S.

Valentine’s Day, a.k.a. Saint Valentine’s Day, is celebrated on February 14 each year and is a day, in which many couples, as well as friends and family, come together to celebrate their love for one another. In 2020, just over fifty percent of Americans stated they were planning to celebrate and honor their love for each other on that day.

In 2020, total U.S. expenditures for the special day were expected to reach over 27 billion U.S. dollars, an amount far higher than previous years. On an individual level, over 60 percent of Americans were planning to spend over 30 U.S. dollars on a Valentine’s Day gift for their significant other.

Types of gifts consumers plan to buy for Valentine's Day in the United States in 2020, by gender*

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Sources

Release date

February 2018

Region

United States

Survey time period

2020

Number of respondents

2,200 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

*Original survey question: "What kind of gifts will you be purchasing for Valentine’s Day?"
The source did not provide an exact survey date.

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Statistics on "Valentine's Day in the United States"

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