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Digital share of advertising spending in Portugal 2008-2015
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Digital share of advertising spending in Portugal 2008-2015
Digital advertising share of advertising spending in Portugal from 2008 to 2015
This statistic illustrates the share of advertising spending in Portugal spent on digital or online advertising from 2008 to 2013, with a forecast to 2015. In 2010, digital ads accounted for 4.9 percent of advertising expenditure. As of 2015, digital will account for 12 percent of advertising spending in Portugal.
Digital advertising share of advertising spending in Portugal from 2008 to 2015
| Share of spending** | |
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| Share of spending** | |
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This statistic illustrates the share of advertising spending in Portugal spent on digital or online advertising from 2008 to 2013, with a forecast to 2015. In 2010, digital ads accounted for 4.9 percent of advertising expenditure. As of 2015, digital will account for 12 percent of advertising spending in Portugal.
Show more- Show sources information
- Show publisher information
- Release date
- November 2014
- Region
- Portugal
- Survey time period
- 2008 to November 2014
- Supplementary notes
-
* Forecast
** At current prices.
Figures are after (net) negotiated discounts.
Agency commission has not been deducted from the figures.
The figures do not include production costs.
Source
- Show sources information
- Show publisher information
- Release date
- November 2014
More information
- Region
- Portugal
- Survey time period
- 2008 to November 2014
- Supplementary notes
-
* Forecast
** At current prices.
Figures are after (net) negotiated discounts.
Agency commission has not been deducted from the figures.
The figures do not include production costs.
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