Social login preference of global internet users as of 2nd quarter 2016

Preferred social login ID worldwide 2016 This statistic gives information on the preferred social login ID used by internet users worldwide. During the second quarter of 2016, data analysis revealed that 53.1 percent of social logins were through a Facebook account. Approximately one percent of internet users used their Twitter account to login to a website.
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Share of logins
Facebook53.1%
GooglePlus44.8%
Twitter1.01%
LinkedIn0.56%
Yahoo0.29%
Vkontakte0.15%
Live0.11%
Share of logins
Facebook53.1%
GooglePlus44.8%
Twitter1.01%
LinkedIn0.56%
Yahoo0.29%
Vkontakte0.15%
Live0.11%
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Description

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This statistic gives information on the preferred social login ID used by internet users worldwide. During the second quarter of 2016, data analysis revealed that 53.1 percent of social logins were through a Facebook account. Approximately one percent of internet users used their Twitter account to login to a website.
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Release date
August 2016
Region
Worldwide
Survey time period
2nd quarter 2015
Number of respondents
160,000 websites
Special properties
data based on LoginRadius Platform reaching 400 million social share views
Supplementary notes
Numbers may not add up to 100 percent due to rounding.
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