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Share of marketers using selected media for advertising in Canada 2016

Penetration rate of advertising on selected traditional and digital media in Canada as of 1st quarter 2016

by Statista Research Department, last edited Mar 10, 2016
Share of marketers using selected media for advertising in Canada 2016 The graph presents the penetration rate of advertising on selected traditional and digital media in Canada as of the first quarter of 2016. According to the source, 94 percent of marketers used TV for advertising, while 79 percent allocated their budgets towards digital display advertising in the measured period.
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Penetration rate of advertising on selected traditional and digital media in Canada as of 1st quarter 2016

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