In 2020, in a ranking of global brands based on their value, BMW ranked 61 with brand value of roughly 20.5 billion U.S. dollars. The car maker brand saw a decrease in value compared to the prior year by 12 percent.
BMW's global brand value from 2010 to 2020 (in billion U.S. dollars)
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Kantar Millward Brown. (June 30, 2020). BMW's global brand value from 2010 to 2020 (in billion U.S. dollars) [Graph]. In Statista. Retrieved March 08, 2021, from https://www.statista.com/statistics/536927/bwm-brand-value/
Kantar Millward Brown. "BMW's global brand value from 2010 to 2020 (in billion U.S. dollars)." Chart. June 30, 2020. Statista. Accessed March 08, 2021. https://www.statista.com/statistics/536927/bwm-brand-value/
Kantar Millward Brown. (2020). BMW's global brand value from 2010 to 2020 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: March 08, 2021. https://www.statista.com/statistics/536927/bwm-brand-value/
Kantar Millward Brown. "Bmw's Global Brand Value from 2010 to 2020 (in Billion U.S. Dollars)." Statista, Statista Inc., 30 Jun 2020, https://www.statista.com/statistics/536927/bwm-brand-value/
Kantar Millward Brown, BMW's global brand value from 2010 to 2020 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/536927/bwm-brand-value/ (last visited March 08, 2021)