Italy: most used AI marketing tools 2018-2021, by type

Published by Michele Majidi, May 11, 2023
Between 2018 and 2021, mot of the surveyed companies used intelligent data processing, with 35 percent of respondents in 2021. By contrast, only 10.5 percent of the companies used virtual assistant and chatbots at the end of the given period.

Most used AI marketing and sales tools among companies in Italy from 2018 to 2021, by type

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Release date

February 2022

Region

Italy

Survey time period

2018 to 2021

Special properties

companies using AI

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Global market overview

4

Italian market overview

5

Public acceptance

8

Impact on the job market

3

Enterprise adoption

8

Big data analytics

4

Further related statistics

20

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Topics

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