highest TV audiences in the United States, with millions of viewers tuning in to watch the live action play out. In 2021, approximately 57.5 million viewers in the United States watched digital live sports content at least once per month, a figure that is projected to rise to over 90 million by 2025.
Live sporting events often attract some of the Number of digital live sports viewers in the United States from 2021 to 2025 (in millions)
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Statistics on Sports on TV in the U.S.
Programming
5
- Premium Statistic Number of TV viewers of most watched sporting events in the U.S. 2022
- Premium Statistic TV rating of sporting events in the U.S. 2020
- Premium Statistic Top 10 single telecast TV programs in the U.S. 2020
- Premium Statistic Priciest shows for advertisers on broadcast TV in the U.S. 2020/21
- Premium Statistic Average per game attendance of major US sports leagues 2019
Viewer habits
6
- Premium Statistic Digital live sport viewership in the United States 2021
- Premium Statistic Watching frequency of live sport on television in the U.S. 2021
- Premium Statistic Viewership of live sport on TV in the U.S. 2020, by generation
- Basic Statistic Type of sports content watched weekly in the U.S. 2020, by age
- Premium Statistic Sports content viewership in the U.S. 2020, by platform and age
- Premium Statistic Platforms used for watching sports highlights in the U.S. 2020
NFL
5
- Premium Statistic Average per game TV viewership of NFL games in the United States 2010-2021
- Basic Statistic NFL Monday Night Football average viewers 2015-2022
- Basic Statistic NFL Thursday Night Football average viewers 2015-2020
- Premium Statistic NFL Draft viewers in the U.S. 2022
- Basic Statistic Total broadcasting rights of the NFL by sector in 2019/20
NFL - Super Bowl
8
- Premium Statistic Super Bowl TV viewership in the U.S. 1990-2022
- Basic Statistic Super Bowl TV ratings in the U.S. 1990-2022
- Premium Statistic NFL Super Bowl halftime show viewers in the U.S. 2022
- Premium Statistic Streaming viewers of the Super Bowl in the U.S. 1990-2022
- Basic Statistic Most Super Bowl wins by NFL team 1967-2022
- Premium Statistic Super Bowl advertising revenue 2003-2021
- Premium Statistic Largest Super Bowl advertisers 2021
- Basic Statistic Average cost 30-second advertisement Super Bowl U.S. broadcast 2002-2022
NBA
6
- Premium Statistic NBA regular season TV viewers 2020-2022
- Premium Statistic NBA Finals TV viewership in the U.S. 2000-2022
- Premium Statistic NBA Finals TV ratings in the U.S. 2002-2022
- Premium Statistic Average viewers of the NBA Finals in the U.S. 2022
- Premium Statistic Average U.S. TV ratings of NBA Finals 2022
- Basic Statistic Total broadcasting rights of the NBA by sector in 2019/20
NHL
5
- Premium Statistic TV viewership National Hockey League opener in the U.S. 2022
- Basic Statistic Average TV viewership NHL Stanley Cup games 2008-2022
- Basic Statistic Average U.S. TV ratings NHL Stanley Cup games 2006-2022
- Basic Statistic NHL - number of Stanley Cups won by team 1915-2022
- Premium Statistic Enjoyment level of the NHL All-Star Game in the U.S. 2020
MLB
6
- Premium Statistic TV viewership of the most watched MLB games 2019
- Premium Statistic TV ratings of the most watched MLB games 2019
- Premium Statistic MLB World Series Game 7 TV ratings in the U.S 2019
- Premium Statistic MLB World Series Game 7 TV audience in the U.S 2019
- Premium Statistic Primetime local TV viewership of Major League Baseball games 2019
- Premium Statistic TV viewership MLB opening night on ESPN 2022
Other sports
8
- Premium Statistic Average number of U.S. TV viewers major golf tournaments 2021
- Premium Statistic TV ratings for final round of The Masters in U.S. 1997-2022
- Premium Statistic Share of TV viewers of the U.S. Open Men's Final in the U.S. 2018, by age
- Premium Statistic U.S. Open Women's Final - TV viewership and ratings in the United States 2010-2020
- Premium Statistic NCAA basketball March Madness average TV viewership 2022
- Basic Statistic NCAA college football TV ratings and viewership 2020
- Premium Statistic Number of average MLS TV viewers in the U.S 2012-2021
- Premium Statistic MLS playoffs TV audience in the U.S. 2019
Sports TV advertising
6
- Premium Statistic Major sporting events national TV ad revenue in the U.S. 2015-2019
- Premium Statistic TV advertising spending during post-season sports 2018
- Premium Statistic Opinion on corporate advertising in sports in the U.S. 2020
- Premium Statistic Opinion on pro sports teams uniform ads in the U.S. 2020
- Premium Statistic Revenue from sponsorship in sports in North America 2006-2023
- Premium Statistic Sports sponsorship spending in the U.S. 2014-2024
Further related statistics
20
- Intention to watch the Super Bowl in Canada 2009-2014
- TV viewers and ratings of most watched sporting events in the U.S. 2015
- Number of TV viewers and ratings of most watched sporting events in the U.S. 2017
- Number of sports watched on TV/online worldwide 2017, by age
- Age of television audience for sports in the U.S. 2017
- COVID-19: Opinions on what should replace live sports on television, by social grade
- Age distribution of sports fans worldwide 2019
- Distribution of NBA regular season TV audience 2014, by ethnicity
- Super Bowl: share of affluent viewers 2003-2013
- COVID-19: Opinions on what should replace live sports on television, by age
- Most viewed Hexagonal soccer games in the U.S. 2017
- COVID-19: Opinions on what should replace live sports on television, by gender
- Most-watched commercial sport programs in the United Kingdom (UK) 2020
- Age breakdown of NBA TV audience during 2013 regular season
- Age breakdown of Nascar TV audience in the U.S. during 2013 Sprint Cup Series
- Watching frequency of Sunday Night Football in the U.S. 2020, by age
- Favored location to listen to live sports via AM and FM radio in the U.S. 2020
- Listening frequency of live sports via AM and FM radio in the U.S. as of 2020, by age
- Usage of PPV among soccer fans UK 2020
- Listening frequency of live sports via AM-FM radio in the U.S. in 2020, by ethnicity
Further Content: You might find this interesting as well
Statistics
- Intention to watch the Super Bowl in Canada 2009-2014
- TV viewers and ratings of most watched sporting events in the U.S. 2015
- Number of TV viewers and ratings of most watched sporting events in the U.S. 2017
- Number of sports watched on TV/online worldwide 2017, by age
- Age of television audience for sports in the U.S. 2017
- COVID-19: Opinions on what should replace live sports on television, by social grade
- Age distribution of sports fans worldwide 2019
- Distribution of NBA regular season TV audience 2014, by ethnicity
- Super Bowl: share of affluent viewers 2003-2013
- COVID-19: Opinions on what should replace live sports on television, by age
- Most viewed Hexagonal soccer games in the U.S. 2017
- COVID-19: Opinions on what should replace live sports on television, by gender
- Most-watched commercial sport programs in the United Kingdom (UK) 2020
- Age breakdown of NBA TV audience during 2013 regular season
- Age breakdown of Nascar TV audience in the U.S. during 2013 Sprint Cup Series
- Watching frequency of Sunday Night Football in the U.S. 2020, by age
- Favored location to listen to live sports via AM and FM radio in the U.S. 2020
- Listening frequency of live sports via AM and FM radio in the U.S. as of 2020, by age
- Usage of PPV among soccer fans UK 2020
- Listening frequency of live sports via AM-FM radio in the U.S. in 2020, by ethnicity
eMarketer. (June 8, 2021). Number of digital live sports viewers in the United States from 2021 to 2025 (in millions) [Graph]. In Statista. Retrieved January 30, 2023, from https://www.statista.com/statistics/1127341/live-sport-viewership/
eMarketer. "Number of digital live sports viewers in the United States from 2021 to 2025 (in millions)." Chart. June 8, 2021. Statista. Accessed January 30, 2023. https://www.statista.com/statistics/1127341/live-sport-viewership/
eMarketer. (2021). Number of digital live sports viewers in the United States from 2021 to 2025 (in millions). Statista. Statista Inc.. Accessed: January 30, 2023. https://www.statista.com/statistics/1127341/live-sport-viewership/
eMarketer. "Number of Digital Live Sports Viewers in The United States from 2021 to 2025 (in Millions)." Statista, Statista Inc., 8 Jun 2021, https://www.statista.com/statistics/1127341/live-sport-viewership/
eMarketer, Number of digital live sports viewers in the United States from 2021 to 2025 (in millions) Statista, https://www.statista.com/statistics/1127341/live-sport-viewership/ (last visited January 30, 2023)
Number of digital live sports viewers in the United States from 2021 to 2025 (in millions) [Graph], eMarketer, June 8, 2021. [Online]. Available: https://www.statista.com/statistics/1127341/live-sport-viewership/