Global e-commerce KPI growth 2017-2018

Year-on-year growth of e-commerce KPIs of online retailers and brands worldwide as of 1st half 2018

by J. Clement, last edited Mar 6, 2019
Global e-commerce KPI growth 2017-2018 This statistic presents data on the year-on-year growth of leading e-commerce KPIs of online retailers and brands worldwide as of first half of 2018. During the measured period, traffic to brand and online retailer websites increased by 13 percent.
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Year-on-year growth of e-commerce KPIs of online retailers and brands worldwide as of 1st half 2018

Year-on-year growth
Traffic13%
Conversion rate5%
Orders18%
Average price per unit1%
Units per order1.9%
Average order value2.7%
Revenue20%
Year-on-year growth
Traffic13%
Conversion rate5%
Orders18%
Average price per unit1%
Units per order1.9%
Average order value2.7%
Revenue20%
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by J. Clement, last edited Mar 6, 2019
This statistic presents data on the year-on-year growth of leading e-commerce KPIs of online retailers and brands worldwide as of first half of 2018. During the measured period, traffic to brand and online retailer websites increased by 13 percent.
Show more
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