Based on data on the out-of-home advertising market in the United Kingdom, it was found that digital OOH ad revenue accounted for 63 percent of total out-of-home revenue in the country in 2022. This is the first time the share dropped year on year.
Share of digital in total out-of-home (OOH) advertising revenue in the United Kingdom (UK) from 2011 to 2022
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Statistics on Digital out-of-home advertising in the United Kingdom (UK)
Out-of-home market
5
- Premium Statistic Advertising spending growth in the UK 2018-2022
- Premium Statistic Advertising revenue in the United Kingdom (UK) 2014-2027, by media
- Premium Statistic Outdoor advertising expenditure in the European Union (EU 28) 2009-2018
- Premium Statistic Outdoor ad expenditure in the United Kingdom (UK) from 2017 to 2021*
- Premium Statistic Highest spending out of home advertisers in the United Kingdom (UK) 2018
DOOH spending and market share
4
- Premium Statistic Digital out-of-home (DOOH) ad spend share of OOH market UK 2017-2019
- Premium Statistic Digital out-of-home (DOOH) ad spending in the United Kingdom (UK) 2017-2019
- Premium Statistic Digital out-of-home (DOOH) ad market share by media owner Great Britain 2019
- Premium Statistic OOH advertising: media owner market share UK 2018
DOOH revenue
4
- Premium Statistic Digital outdoor advertising revenue in the United Kingdom (UK) Q1 2011-Q2 2020
- Premium Statistic DOOH advertising revenue in the UK 2003-2022
- Premium Statistic Digital share of OOH advertising revenue in the UK 2011-2022
- Premium Statistic Digital outdoor advertising revenue in the UK 2011-2020, by environment
DOOH reach and impressions
8
- Premium Statistic Nuber of DOOH impacts in Great Britain 2020-2023
- Premium Statistic Large format DOOH advertising in the UK 2016-2018
- Premium Statistic OOH advertising: 6 sheet roadside sites UK 2014-2019
- Premium Statistic Digital out-of-home (DOOH) ad impressions Great Britain 2019
- Premium Statistic Digital out-of-home penetration in Great Britain 2020-2023
- Premium Statistic Digital out-of-home (DOOH) cover by city UK 2018
- Premium Statistic Digital out-of-home (DOOH) ad reach by region in Great Britain in 2019
- Premium Statistic Gender demographics at digital screens around the UK 2017
Further related statistics
19
- Mexico: DOOH ad spending 2016-2020
- Out-of-home advertising revenue in China 2013-2019, by platform
- Frequency of seeing static out-of-home (OOH) ads in the United Kingdom (UK) 2015-2016
- OOH media revenue worldwide 2016, by type
- Distribution of consumer durables digital ad expenditure in India 2022, by format
- Global digital signage display market value 2016-2021
- Digital advertising expenditure in Hungary 2008-2015, by medium
- Digital share of advertising spending in Bulgaria 2008-2015
- Digital share of ad spend in Germany 2020-2021
- Chile: digital ad spend share 2016-2021
- Digital advertising spending share in Brazil 2017-2018
- Digital advertising spending change in Taiwan 2008-2015
- Digital advertising spending share in Taiwan 2008-2015
- Internet advertising market size Hong Kong 2010-2019
- Digital audio services ad spend growth in the U.S. 2021-2025
- Colombia: largest Cyber Monday advertisers 2019
- Forecasted digital advertising expenditure Thailand 2021, by platform
- Argentina: largest dairy digital advertisers 2019
- Tantalum and niobium import volume United Kingdom (UK) 2009-2014
Further Content: You might find this interesting as well
Statistics
- Mexico: DOOH ad spending 2016-2020
- Out-of-home advertising revenue in China 2013-2019, by platform
- Frequency of seeing static out-of-home (OOH) ads in the United Kingdom (UK) 2015-2016
- OOH media revenue worldwide 2016, by type
- Distribution of consumer durables digital ad expenditure in India 2022, by format
- Global digital signage display market value 2016-2021
- Digital advertising expenditure in Hungary 2008-2015, by medium
- Digital share of advertising spending in Bulgaria 2008-2015
- Digital share of ad spend in Germany 2020-2021
- Chile: digital ad spend share 2016-2021
- Digital advertising spending share in Brazil 2017-2018
- Digital advertising spending change in Taiwan 2008-2015
- Digital advertising spending share in Taiwan 2008-2015
- Internet advertising market size Hong Kong 2010-2019
- Digital audio services ad spend growth in the U.S. 2021-2025
- Colombia: largest Cyber Monday advertisers 2019
- Forecasted digital advertising expenditure Thailand 2021, by platform
- Argentina: largest dairy digital advertisers 2019
- Tantalum and niobium import volume United Kingdom (UK) 2009-2014
Outsmart Out of Home. (March 14, 2023). Share of digital in total out-of-home (OOH) advertising revenue in the United Kingdom (UK) from 2011 to 2022 [Graph]. In Statista. Retrieved April 01, 2023, from https://www.statista.com/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/
Outsmart Out of Home. "Share of digital in total out-of-home (OOH) advertising revenue in the United Kingdom (UK) from 2011 to 2022." Chart. March 14, 2023. Statista. Accessed April 01, 2023. https://www.statista.com/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/
Outsmart Out of Home. (2023). Share of digital in total out-of-home (OOH) advertising revenue in the United Kingdom (UK) from 2011 to 2022. Statista. Statista Inc.. Accessed: April 01, 2023. https://www.statista.com/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/
Outsmart Out of Home. "Share of Digital in Total Out-of-home (Ooh) Advertising Revenue in The United Kingdom (Uk) from 2011 to 2022." Statista, Statista Inc., 14 Mar 2023, https://www.statista.com/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/
Outsmart Out of Home, Share of digital in total out-of-home (OOH) advertising revenue in the United Kingdom (UK) from 2011 to 2022 Statista, https://www.statista.com/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/ (last visited April 01, 2023)
Share of digital in total out-of-home (OOH) advertising revenue in the United Kingdom (UK) from 2011 to 2022 [Graph], Outsmart Out of Home, March 14, 2023. [Online]. Available: https://www.statista.com/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/