Based on data on the out-of-home advertising market in the United kingdom, it was found that digital OOH ad revenue accounted for 64 percent of total out-of-home revenue in the country in 2021. Since 2011 the figures have been constantly growing, and not even the coronavirus outbreak has put a stop to the growth of DOOH in the UK.
Share of digital in total out-of-home (OOH) advertising revenue in the United Kingdom (UK) from 2011 to 2021
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Outsmart Out of Home. (February 16, 2022). Share of digital in total out-of-home (OOH) advertising revenue in the United Kingdom (UK) from 2011 to 2021 [Graph]. In Statista. Retrieved May 28, 2022, from https://www.statista.com/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/
Outsmart Out of Home. "Share of digital in total out-of-home (OOH) advertising revenue in the United Kingdom (UK) from 2011 to 2021." Chart. February 16, 2022. Statista. Accessed May 28, 2022. https://www.statista.com/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/
Outsmart Out of Home. (2022). Share of digital in total out-of-home (OOH) advertising revenue in the United Kingdom (UK) from 2011 to 2021. Statista. Statista Inc.. Accessed: May 28, 2022. https://www.statista.com/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/
Outsmart Out of Home. "Share of Digital in Total Out-of-home (Ooh) Advertising Revenue in The United Kingdom (Uk) from 2011 to 2021." Statista, Statista Inc., 16 Feb 2022, https://www.statista.com/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/
Outsmart Out of Home, Share of digital in total out-of-home (OOH) advertising revenue in the United Kingdom (UK) from 2011 to 2021 Statista, https://www.statista.com/statistics/535387/digital-outdoor-advertising-revenue-in-the-uk/ (last visited May 28, 2022)
