Audience market share of public broadcasters in the Netherlands 2014-2021

Published by
Julia Stoll,
May 17, 2022
From 2019 to 2021, the audience market share of public broadcasters in the Netherlands incrased, reaching 36.3 percent as of 2021. In 2019, public broadcasting channels NPO 1, NPO2, and NPO3 had a combined audience share of 34.6 percent.

Audience market share of public broadcasters in the Netherlands from 2014 to 2021

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Release date

January 2022

Region

Netherlands

Survey time period

2014 to 2021

Age group

6 years and older

Special properties

02:00 to 26:00 o'clock*

Supplementary notes

* The market share was measured during 24 hours of television broadcasting, starting at 2 a.m.
** The figures have been taken from several publications. In 2019, the way in which market shares are calculated changed to include delayed viewing up to six days after the initial broadcast. 2018 figures were recalculated. 2018 and 2019 figures are therefore not entirely comparable to the figures before 2018.

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