Amazon Prime Day purchases in Italy 2019, by product

Published by Daniela Coppola, Jul 14, 2023
This graph shows the results of a survey conducted by YouGov Italia regarding the Amazon Prime Day 2019. According to the results, the majority of Italians who took advantage of the e-commerce giant shopping days bought products for the house/kitchen (30 percent) and electronic accessories (20 percent).

Which of the following products did you buy during Amazon Prime Days?

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Release date

July 2019

Region

Italy

Survey time period

July 17 and 18, 2019

Number of respondents

251 respondents

Age group

18 years and older

Method of interview

Computer-assisted web interviews (CAWI)

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Statistics on " Amazon Prime Day "

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Overview

5

Prime Day sales

7

Online shopping

7

Online advertising

4

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