In 2020, the share of print media in the total advertising expenditure across India was around 22 percent. This was a decrease from the previous year, largely due to the impact of the COVID-19 pandemic and its effects on circulation, especially in metros across the country.
Share of print media advertising expenditure across India from 2014 to 2020
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Pitch, & Madison World. (February 17, 2021). Share of print media advertising expenditure across India from 2014 to 2020 [Graph]. In Statista. Retrieved November 09, 2024, from https://www.statista.com/statistics/1059448/print-advertising-expenditure-share-india/
Pitch, und Madison World. "Share of print media advertising expenditure across India from 2014 to 2020." Chart. February 17, 2021. Statista. Accessed November 09, 2024. https://www.statista.com/statistics/1059448/print-advertising-expenditure-share-india/
Pitch, Madison World. (2021). Share of print media advertising expenditure across India from 2014 to 2020. Statista. Statista Inc.. Accessed: November 09, 2024. https://www.statista.com/statistics/1059448/print-advertising-expenditure-share-india/
Pitch, and Madison World. "Share of Print Media Advertising Expenditure across India from 2014 to 2020." Statista, Statista Inc., 17 Feb 2021, https://www.statista.com/statistics/1059448/print-advertising-expenditure-share-india/
Pitch & Madison World, Share of print media advertising expenditure across India from 2014 to 2020 Statista, https://www.statista.com/statistics/1059448/print-advertising-expenditure-share-india/ (last visited November 09, 2024)
Share of print media advertising expenditure across India from 2014 to 2020 [Graph], Pitch, & Madison World, February 17, 2021. [Online]. Available: https://www.statista.com/statistics/1059448/print-advertising-expenditure-share-india/