U.S. adults accepting political ads aired during the Super Bowl in 2020

In an early 2020 survey evaluating the perception of political advertising aired during the Super Bowl, it was found 65 percent of respondents did not think the sporting event was a suitable environment for political commercials. Interestingly, some nine percent of responding U.S adults have changed their mind about that, but the majority still remained convinced Super Bowl is not a place for political ads.

Share of adults in the United States who think the Super Bowl is a suitable environment for airing political advertising as of 1st quarter 2020

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Source

Release date

February 2020

Region

United States

Survey time period

Q1 2020

Number of respondents

1,334 respondents

Age group

18 years and older

Method of interview

Online survey

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Statistics on "Super Bowl"

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