During a mid-2022 survey in Peru, 40 percent of responding internet users said an online ad taking them to another website discouraged or would discourage them from clicking on that ad. Excess of advertising followed, mentioned by 38 percent of respondents. According to another 2022 study, 46 percent of consumers in Peru often felt annoyed by online ads.
Leading reasons discouraging internet users from clicking on an online ad in Peru as of July 2022
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IAB Peru. (December 13, 2022). Leading reasons discouraging internet users from clicking on an online ad in Peru as of July 2022 [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1379064/reasons-not-click-online-ads-peru/
IAB Peru. "Leading reasons discouraging internet users from clicking on an online ad in Peru as of July 2022." Chart. December 13, 2022. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1379064/reasons-not-click-online-ads-peru/
IAB Peru. (2022). Leading reasons discouraging internet users from clicking on an online ad in Peru as of July 2022. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1379064/reasons-not-click-online-ads-peru/
IAB Peru. "Leading Reasons Discouraging Internet Users from Clicking on An Online Ad in Peru as of July 2022." Statista, Statista Inc., 13 Dec 2022, https://www.statista.com/statistics/1379064/reasons-not-click-online-ads-peru/
IAB Peru, Leading reasons discouraging internet users from clicking on an online ad in Peru as of July 2022 Statista, https://www.statista.com/statistics/1379064/reasons-not-click-online-ads-peru/ (last visited October 31, 2024)
Leading reasons discouraging internet users from clicking on an online ad in Peru as of July 2022 [Graph], IAB Peru, December 13, 2022. [Online]. Available: https://www.statista.com/statistics/1379064/reasons-not-click-online-ads-peru/