Advertising expenditure in Malaysia 2019-2021
In 2021, the advertising spending in Malaysia amounted to 5.93 billion Malaysian ringgit, an increase from 5.01 billion a year earlier. The advertising expenditure has increased again last year, after experiencing a decline in 2020. One of the key reasons for the decline can be found in cinema advertising, which fell by 75.2 percent, due to the decision by the Malaysian government to close cinemas almost entirely throughout 2020 as a measure to reduce the spread of COVID-19.
