Valentine's Day - types of candy Americans favor as Valentine's Day gifts 2017, by age

This statistic shows the results of a survey among Americans regarding the type of candy they prefer to receive on Valentine's Day in 2017. The results were sorted by age. 67 percent of 18-to-29 year-old respondents stated they prefer chocolate on Valentine's Day in 2017.

What is your favorite type of candy to receive on Valentine's Day?

Characteristic	18 to 29 years	30 to 49 years	50 years and older
Chocolate (bag, box, bar, snack size, gift box)	67%	67%	69%
Valentine’s Cakes	19%	11%	4%
Toffee, caramels, and nougat	17%	15%	9%
Gums, jellies, chews	15%	11%	3%
Hard candy	14%	4%	0%
Lollipops	7%	2%	1%
Plain mints	3%	5%	1%
Licorice	3%	5%	3%
Other	1%	1%	3%
I don’t like to receive candy for Valentine’s Day	7%	10%	16%

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Release date

January 2017

More information

Region

United States

Survey time period

January 23 to 29, 2017

Number of respondents

685*

Age group

18 years and older

Special properties

Respondents, who plan to buy gifts

Method of interview

Online survey

Supplementary notes

Respondents were able to select multiple answers.

*Total number of respondents by age:
18 to 29 years: 175
30 to 49 years: 233
50 years and older: 277

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