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Distribution of monetized mobile web header bidding advertising impressions worldwide in 1st quarters of 2017 and 2018, by region
Monetized mobile web header bidding ad impressions worldwide 2017-2018, by region
This statistic shows the distribution of monetized web header bidding advertising impressions worldwide in the first quarters of 2017 and 2018, broken down by region. The findings show that EMEA accounted for 36 percent of monetized mobile web header bidding ad impressions served worldwide in the first quarter of 2018.
Distribution of monetized mobile web header bidding advertising impressions worldwide in 1st quarters of 2017 and 2018, by region
AmericasEMEAAPAC
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Source

Release date

May 2018

Region

Worldwide

Survey time period

Q1 2017 and Q1 2018

Special properties

based on ten trillion advertiser bids on the PubMatic platform

Supplementary notes

Monetized impressions are defined as impressions that were sold through the PubMatic platform; broader industry metrics may vary.

Monetized mobile web header bidding ad impressions worldwide 2017-2018, by region
This statistic shows the distribution of monetized web header bidding advertising impressions worldwide in the first quarters of 2017 and 2018, broken down by region. The findings show that EMEA accounted for 36 percent of monetized mobile web header bidding ad impressions served worldwide in the first quarter of 2018.
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Statistics on "Programmatic advertising"
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