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Leading media and agency groups in the U.S. H1 2019, by new business value

In calculations made in the first half of 2019, it was found that Dentsu Aegis Network was the leading media group based on new business value, having gained 1.86 billion U.S dollars from both retained and new clients in the United States. At the same time, OMG suffered significant losses, with negative new business value reaching 1.14 billion U.S. dollars.

Leading media and advertising agency groups in the United States in 1st half 2019, by new business value

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Release date

September 2019


United States

Survey time period

H1 2019

Special properties

including retentions

Supplementary notes

Total new business value = wins+ retentions-losses

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Statistics on "Advertising agencies in the U.S."

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