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Share of Russians using ad blocking technology on smartphones and computers in 2019*
Share of Russians using ad blocking in 2019, by device
The share of Russians who installed an ad blocking program on their smartphone in 2019 amounted to 13 percent, while approximately one quarter had it on their personal computer. Moreover, 15 percent and 18 percent used the advertising blocking function on their smartphones and computers, respectively. Approximately one fifth of survey respondents did not know about this technology at the moment they were interviewed.
Share of Russians using ad blocking technology on smartphones and computers in 2019*
I have installed an ad blockerI use my browser's ad blocking functionI plan to start blocking adsI neither block nor plan to block adsI am not aware of ad blocking technology
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Source

Release date

September 2019

Region

Russia

Survey time period

2019

Number of respondents

1,600 respondents

Age group

16 years and older

Special properties

Internet users

Method of interview

Online survey

Supplementary notes

* The original question was worded by the source as follows:
"Do you use ad blockers (software that blocks internet ads)? Which ad blockers do you use?"

Share of Russians using ad blocking in 2019, by device
The share of Russians who installed an ad blocking program on their smartphone in 2019 amounted to 13 percent, while approximately one quarter had it on their personal computer. Moreover, 15 percent and 18 percent used the advertising blocking function on their smartphones and computers, respectively. Approximately one fifth of survey respondents did not know about this technology at the moment they were interviewed.
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