AI-enabled media spending worldwide 2022-2032

Published by Statista Research Department, Jan 10, 2023
According to global market data forecast, advertising spending enabled by the use of artificial intelligence will amount to 370 billion U.S. dollars in 2022. Further projections see AI-enabled ad spend reach 1.3 trillion dollars a decade later.

Artificial intelligence (AI)-enabled advertising spending worldwide in 2022 and 2032 (in billion U.S. dollars)

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Release date

April 2022

Region

Worldwide

Survey time period

April 2022

Special properties

all figures are forecast

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Overview

8

AI use cases in the marketing industry

5

Benefits and challenges of AI usage in marketing

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Consumer insights

7

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Topics

Artificial intelligence (AI) use in marketing Programmatic advertising worldwideArtificial Intelligence (AI) worldwideMarketing technologyMarketing personalization worldwide
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