User engagement with online shopping sites in selected countries and global regions as of May 2014 (in minutes)

Online retail user engagement 2014, by region The figure shows the worldwide user engagement with online retail sites as of May 2014. During this month, online shoppers in the United States spent an average of 89.3 minutes on shopping sites. China's digital shoppers spent almost double the amount of time on digital shopping sites - 165.2 minutes per user that month.
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Average minutes per visitor
China165.2
Asia Pacific124.1
Worldwide94
North America90.2
United States89.3
Europe75.9
Latin America46
Average minutes per visitor
China165.2
Asia Pacific124.1
Worldwide94
North America90.2
United States89.3
Europe75.9
Latin America46
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Description Source More information
The figure shows the worldwide user engagement with online retail sites as of May 2014. During this month, online shoppers in the United States spent an average of 89.3 minutes on shopping sites. China's digital shoppers spent almost double the amount of time on digital shopping sites - 165.2 minutes per user that month.
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Release date
February 2015
Region
Worldwide
Survey time period
May 2014
Age group
15 years and older
Special properties
Home and work desktop and laptop computers

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