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Most popular wrist watch brands in Germany 2013-2015

Ranking of the most popular wrist watch brands in Germany in 2013 and 2015

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Release date

October 2015

Region

Germany

Survey time period

June to July 2013 and 2015

Number of respondents

5,182 respondents

Age group

14-69 years

Method of interview

Online survey

Supplementary notes

* No longer included in 2015
** First included 2015

Information on basic sample:
The survey is based on persons available to reach online (Germans and EU citizens in private households, at main residence) aged 14 to 69 years.

Information on random sample:
2013: 5,002 respondents, projected base of 43.53 million persons
2015: 5,182 respondents, projected base of 44.31 million persons

Figures have been rounded.

This question was phrased by the source as follows: "Here is a list of wrist watch brands and manufacturers: For each brand, please state if you know it, even if it's just by name, or if you don't know it."
(Original German question: "Hier sehen Sie Marken bzw. Hersteller von Armbanduhren: Bitte geben Sie zu jeder Marke an, ob Sie diese kennen, wenn auch nur dem Namen nach, oder nicht kennen.")

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