Share of internet users booking holidays in Italy 2016, by age group
This statistic displays the share of Internet users who booked holidays online in Italy in 2016. According to the study results, respondents aged between 25 and 34 years were the most likely to book holidays online: 22 percent of internet users of this age group had booked holidays online at least once in 2016. By contrast, only four percent of respondents over 75 years had booked a holiday online in the same period.