Leading brands ranked by BrandIndex Australia 2018

Published by
Christopher Hughes,
Apr 2, 2022
This statistic depicts the health of leading brands across all industries in Australia in 2018 according to their YouGov BrandIndex score. During the period examined, Google ranked first with a score of 47.1, followed by Bunnings with a BrandIndex score of 43.

Leading brands across all industries ranked by BrandIndex score in Australia in 2018

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Release date

August 2018

Region

Australia

Survey time period

July 2018

Supplementary notes

*YouGov BrandIndex Index score is a measure of overall brand health which takes into account consumers’ perceptions of a brand’s quality, value, impression, satisfaction, reputation and whether they would recommend the brand to others.
It is derived from a 52-week rolling average of the Index score.
All Index scores listed have been rounded to a single decimal place

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