Social network ad spend per user in Western Europe 2013-2016

Published by Statista Research Department, Sep 26, 2014
The statistic shows data on social media advertising spending per social network user in Western Europe in 2013 as well as a forecast thereof until 2016. The spending is expected to increase from 14.6 U.S. dollars in 2013 to 33.5 U.S. dollars in 2016.

Social network advertising spending per social network users in Western Europe from 2013 to 2016 (in U.S. dollars)

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Release date

September 2014

Region

Europe

Survey time period

2013

Special properties

includes paid advertising appearing within social networks, social network games and social network applications; excludes spending by marketers that goes toward developing or maintaining a social network presence

Supplementary notes

* Forecast.

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