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Global Google mobile advertising revenues 2014-2018

Worldwide net mobile advertising revenues of Google from 2014 to 2018

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Source

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Release date

October 2016

Region

Worldwide

Survey time period

2014 to 2016

Supplementary notes

*Forecast
Net ad revenues after company pays traffic acquisition costs (TAC) and content acquisition costs (CAC) to partner sites; excludes SMS, MMS and P2P messaging-based advertising; includes ad spending on tables
2014 data from earlier publication

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Statistics on " Advertising in China "

Statistics on Advertising in China

Key figures

7

Traditional advertising

6

Online advertising

8

Mobile advertising

6

Largest advertisers

7

Further related statistics

15
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