Importance of customer service to customers' choice of or loyalty to a brand 2018

This survey shows the importance of customer service to customers' choice of or loyalty to a brand in 2018. During the survey, 66 percent of respondents from the United States stated that customer service was very important to them when choosing a brand.

How important is customer service to you in your choice of, or loyalty to, a brand?

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Source

Release date

March 2019

Region

Worldwide, United States

Survey time period

2018

Number of respondents

5,000 respondents

Age group

18 years and older

Supplementary notes

Number of respondents is for the global survey.
The source did not specify the number of U.S. respondents.

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Statistics on "Customer service in the U.S."

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