Instagram usage frequency in the United Kingdom 2020

Published by
Stacy Jo Dixon,
Apr 5, 2022
The majority of British Instagram users (97 percent) used the app at least once a month, according to a 2020 survey. On the other hand, 91 percent claimed they logged on weekly, while only 66 percent did so every day.

Frequency of Instagram use in the United Kingdom (UK) as of 3rd quarter 2020

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Release date

September 2020

Region

United Kingdom

Survey time period

Q3 2020

Number of respondents

approx. 2,000

Age group

15 years and older

Special properties

among Instagram users

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Statistics on " Social media usage in the United Kingdom (UK) "

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Overview

4

Benchmarks

4

Demographics

5

Spotlight: Gen Z on social media

7

Usage

8

Facebook

7

TikTok

6

Instagram

5

Other major social media platforms

8

Social media brand profiles

8

Marketing

5

Further related statistics

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