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Share of B2B companies with a in-house marketing teams in the U.S. in 2020

Published by A. Guttmann, Dec 7, 2021
In 2020, B2B marketers in the United States were asked about their marketing plans and strategies. During the survey, it was found that 38 percent of responding B2B businesses conducted marketing activities in-house, while six percent outsourced these tasks.

Share of B2B companies who have dedicated in-house marketing teams in the United States in 2020

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Source

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Release date

October 2020

Region

United States

Survey time period

2020

Supplementary notes

The source did not provide information on the exact date of survey.

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