Share of B2B companies with a in-house marketing teams in the U.S. in 2018

Published by A. Guttmann, Oct 21, 2019
The statistic presents information on the share of B2B companies who have dedicated in-house marketing teams in the United States in 2018. It was found that 37 percent of responding B2B businesses conducted marketing activities in-house.

Share of B2B companies who have dedicated in-house marketing teams in the United States in 2018

Share of respondents
Outsourced and both63%
In-house37%
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Source

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Release date

November 2018

Region

United States

Survey time period

November 2018

Supplementary notes

The source did not provide information on the exact date of survey.

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