Digital advertising in the Asia-Pacific region

Statistics report about digital advertising in the Asia-Pacific region

Digital advertising in the Asia-Pacific region

This report presents graphs about the digital advertising industry in the Asia-Pacific region. Starting with an overview of digital advertising worldwide, the report moves on to examine market segments, ad spend and ad spend waste, ad reach, and, lastly, consumer perspectives on digital advertising and social commerce.

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Table of contents

Overview

5
  • Premium Statistic Ad media owners' revenue worldwide from 2023-2025
  • Premium Statistic Distribution of ad spend worldwide 2022-2026, by medium
  • Premium Forecast Ad spending in selected markets worldwide 2024
  • Premium Statistic Advertising spending worldwide 2024, by region
  • Premium Statistic Advertising spending APAC 2014-2023

Market segments

6
  • Premium Forecast Revenue of the digital advertising market APAC 2022, by country
  • Premium Forecast Revenue of the social media advertising market APAC 2022, by country
  • Premium Forecast Revenue of the search advertising market APAC 2022, by country
  • Premium Forecast Revenue of the video advertising market APAC 2022, by country
  • Premium Forecast Revenue of the banner advertising market APAC 2022, by country
  • Premium Forecast Revenue of the digital classifieds market APAC 2022, by country

Ad spend and ad spend waste

3
  • Premium Statistic Digital ad spending Asia 2019-2028
  • Premium Statistic Ad spend wasted due to invalid traffic worldwide 2022-2024
  • Premium Statistic Share of global ad spend lost to fraud APAC 2028, by subregion

Ad reach

6
  • Premium Statistic Facebook Messenger ad reach rate APAC 2024, by country
  • Premium Statistic Instagram ad reach rate APAC 2024, by country
  • Premium Statistic YouTube ad reach rate APAC 2024, by country
  • Premium Statistic TikTok ad reach rate APAC 2024, by country
  • Premium Statistic Snapchat ad reach rate APAC 2024, by country
  • Premium Statistic LinkedIn ad reach rate APAC 2024, by country

Consumer preferences

4
  • Premium Statistic Most influential types of personalized digital ads among consumers APAC 2024
  • Premium Statistic Most frequently used shopping channels APAC 2024, by country
  • Premium Statistic Discomfort level with purchasing via social media APAC 2024
  • Premium Statistic Share of negative experiences purchasing on social media APAC 2024
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FURTHER REPORTS

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  • Advertising in the United Kingdom (UK)
  • Content marketing worldwide
  • Trade show and event marketing
  • B2B advertising and marketing in the U.S.
  • Advertising in Italy
  • Digital advertising in the United Kingdom (UK)
  • Instagram advertising and marketing
  • Advertising in Brazil
  • Digital advertising in Europe
  • Sports brands
  • Facebook usage in the United States
  • Advertising in Germany
  • TV advertising worldwide
  • Brands in India
  • E-mail usage in the United States
  • Digital advertising in Canada

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