Colombia: growth of TV reach due to COVID-19

First case of a person infected with the novel coronavirus in Colombia was reported on March 6, 2020. The weekend of March 21 and 22, 2020 was the first weekend of a government imposed isolation. During these two days, TV was watched by 25.44 percent of Colombian population, compared to 18.51 percent the weekend earlier when the isolation was not in force yet. For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.

Average share of population watching TV in Colombia on March 14/15, 2020 and March 21/22, 2020

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Sources

Release date

March 2020

Region

Colombia

Survey time period

March 14, 15, 21 and 22, 2020

Special properties

6:00 to 24:00

Supplementary notes

The time has been converted into minutes.

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