During a survey conducted in September 2021 among content marketers in the United States who make use of videos, 48 percent of respondents said their organization did not utilize existing video to potential. Lack of in-house skill was also deemed a challenge by 43 percent of respondents, while 40 percent cited a lack of budget.
Leading challenges of video marketing according to content marketers in the United States as of September 2021
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Content Marketing Institute. (November 9, 2021). Leading challenges of video marketing according to content marketers in the United States as of September 2021 [Graph]. In Statista. Retrieved June 06, 2023, from https://www.statista.com/statistics/1281713/top-video-marketing-challenges-us/
Content Marketing Institute. "Leading challenges of video marketing according to content marketers in the United States as of September 2021." Chart. November 9, 2021. Statista. Accessed June 06, 2023. https://www.statista.com/statistics/1281713/top-video-marketing-challenges-us/
Content Marketing Institute. (2021). Leading challenges of video marketing according to content marketers in the United States as of September 2021. Statista. Statista Inc.. Accessed: June 06, 2023. https://www.statista.com/statistics/1281713/top-video-marketing-challenges-us/
Content Marketing Institute. "Leading Challenges of Video Marketing According to Content Marketers in The United States as of September 2021." Statista, Statista Inc., 9 Nov 2021, https://www.statista.com/statistics/1281713/top-video-marketing-challenges-us/
Content Marketing Institute, Leading challenges of video marketing according to content marketers in the United States as of September 2021 Statista, https://www.statista.com/statistics/1281713/top-video-marketing-challenges-us/ (last visited June 06, 2023)
Leading challenges of video marketing according to content marketers in the United States as of September 2021 [Graph], Content Marketing Institute, November 9, 2021. [Online]. Available: https://www.statista.com/statistics/1281713/top-video-marketing-challenges-us/