Distribution of asset class preference by millennials in India FY 2019-2023
In the financial year 2023, 90 percent of the millennials in India preferred to make their first investment in equity over any other asset class. However, a drop in the trend was seen in the financial year 2020 and 2021 as millennials went into a cautious mode during the pandemic. Coinciding with the end of the pandemic, the share of equity investments increased again in the financial year 2022.
