Retail ad spend on newspapers in the U.S. 2019-2021

Published by
J. G. Navarro,
Nov 17, 2023
Between 2019 and 2021, retail's expenditure on newspaper advertising in the United States decreased by over 13 percent, amounting to little more than 728 million U.S. dollars in the latter year.

Retail advertising spending on newspapers in the United States from 2019 to 2021 (in million U.S. dollars)

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Release date

December 2022

Region

United States

Survey time period

2019 to 2021

Special properties

gross figures; excluding volume discounts

Supplementary notes

Ad spend is calculated by multiplying the impression data for each ad event captured with the relevant CPM data for that event.

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