Returns: most commonly used channels for online purchases in the UK 2018

This chart presents the share of most commonly used returns channels used by online shoppers in the United Kingdom (UK) in 2018. For shoppers who returned online purchased items, the Post Office was the most commonly used channel with a positive response from 39 percent of consumers. Collect and convenience store ranked second with 10 percent of respondents stating it was their choice of returns channel. Returning items bought online at the retailers' physical store was also popular with 7 percent of consumers in the UK in 2019.

Most common returns channels used by online shoppers in the United Kingdom (UK) in 2018

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Release date

January 2019


United Kingdom

Survey time period

April 27 to May 6, 2018

Number of respondents

1,503 respondents

Special properties

UK online shoppers

Supplementary notes

The source adds the following information: "This research is representative of shoppers that bought and returned an item online in the UK."

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Statistics on "Multichannel retail in the United Kingdom (UK)"

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