Drivers of digital video or audio content purchases in the U.S. 2024
drivers of digital video purchases in our Consumer Insights tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.
When asked about "Drivers of digital video or audio content purchases", most U.S. respondents pick "To access what I want whenever I want it" as an answer. 39 percent did so in our online survey in 2024. Find this and more survey data on