Change in Black Friday/Cyber Monday Amazon sponsored ads CPC in the UK 2019-2022

Published by Statista Research Department, Feb 12, 2024
In 2022, the cost-per-click (CPC) of Black Friday and Cyber Monday sponsored ads shown on amazon.co.uk increased 8.9 percent on the CPC recorded during the preceding 14 days. Cost per click is defined as the total advertising cost divided by the number of clicks.

Change in Black Friday/Cyber Monday sponsored ads cost-per-click (CPC) on amazon.co.uk from 2019 to 2022

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Release date

March 2023

Region

United Kingdom

Survey time period

2019 to 2022

Special properties

includes sponsored products, sponsored brands, sponsored display

Supplementary notes

Shopping period dates :
Black Friday/Cyber Monday 2019: November 29, 2019 and December 2, 2019
Black Friday/Cyber Monday 2020: November 27, 2020 and November 30, 2020
Black Friday/Cyber Monday 2021: November 26, 2021 and November 29, 2021
Black Friday/Cyber Monday 2022: November 25, 2022 and November 28, 2022.

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