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TV advertising spending share in the U.S. 2008-2015

Published by Statista Research Department, Nov 30, 2014
This statistic shows television advertising spending share in the United States from 2008 to 2013 and a forecast until 2015. The source predicts that 38.1 percent of ad expenditures will be devoted to TV advertising in 2015.

Television advertising expenditure share in the United States from 2008 to 2015

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Sources

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Release date

November 2014

Region

United States

Survey time period

2008 to 2013

Supplementary notes

* Forecast.
Figures are before (gross) negotiated discounts - 15 percent agency commission.
Agency commissions have been deducted from the figures.
Figures do not include production costs.

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Statistics on " TV advertising in the United States "

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Statistics on TV advertising in the United States

Overview

7

Leading advertisers

5

Connected TV

8

Consumer attitudes

8

Further related statistics

16

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