In 2021, advertising spending in Western Europe was projected to amount to 129.71 billion U.S. dollars, while in Central and Eastern Europe it was projected to amount to 16.67 billion. In total, 2020 European ad spend stood at around 146 billion dollars.
Advertising spending in Europe in 2021, by region
(in billion U.S. dollars)
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Dentsu. (January 26, 2022). Advertising spending in Europe in 2021, by region (in billion U.S. dollars) [Graph]. In Statista. Retrieved July 05, 2022, from https://www.statista.com/statistics/435157/tv-ad-spend-in-europe-by-region/
Dentsu. "Advertising spending in Europe in 2021, by region (in billion U.S. dollars)." Chart. January 26, 2022. Statista. Accessed July 05, 2022. https://www.statista.com/statistics/435157/tv-ad-spend-in-europe-by-region/
Dentsu. (2022). Advertising spending in Europe in 2021, by region (in billion U.S. dollars). Statista. Statista Inc.. Accessed: July 05, 2022. https://www.statista.com/statistics/435157/tv-ad-spend-in-europe-by-region/
Dentsu. "Advertising Spending in Europe in 2021, by Region (in Billion U.S. Dollars)." Statista, Statista Inc., 26 Jan 2022, https://www.statista.com/statistics/435157/tv-ad-spend-in-europe-by-region/
Dentsu, Advertising spending in Europe in 2021, by region (in billion U.S. dollars) Statista, https://www.statista.com/statistics/435157/tv-ad-spend-in-europe-by-region/ (last visited July 05, 2022)