This statistic presents the frequency with which Snapchat users in the United States engage with Snapchat ads as of March 2017, sorted by format. During the survey period, 16 percent of respondents stated that they frequently engaged with sponsored filters or lenses on the social sharing app.
Frequency with which Snapchat users in the United States engage with Snapchat ads as of March 2017, by format
This statistic presents the frequency with which Snapchat users in the United States engage with Snapchat ads as of March 2017, sorted by format. During the survey period, 16 percent of respondents stated that they frequently engaged with sponsored filters or lenses on the social sharing app.
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| Very frequently | Frequently | Occasionally | Never | |
|---|---|---|---|---|
| Engage with sponsored filters or lenses on Snapchat | 11% | 16% | 23% | 51% |
| Swipe up on Snapchat ads | 7% | 7% | 13% | 73% |
| Watch Snapchat video ads | 6% | 10% | 16% | 68% |
© Statista 2018
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