View of social media usage effectiveness during trade shows 2017

Perception of social media usage in relation to trade shows according to marketers worldwide as of May 2017

View of social media usage effectiveness during trade shows 2017 This statistic shows the perception of social media usage in relation to trade shows according to marketers worldwide as of May 2017. During the survey, 50 percent of respondents said that using social media marketing during trade shows helped bring more people to the company's booth.
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Perception of social media usage in relation to trade shows according to marketers worldwide as of May 2017

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Share of respondents
Social media is a way to keep track of spontaneous show moments78%
Creates a channel through which people can experience show activities78%
Brings more people to the company’s booth50%
Creates more “stickiness”36%
Generates new contacts and helps with company recruitment29%
Helps generate leads21%
Share of respondents
Social media is a way to keep track of spontaneous show moments78%
Creates a channel through which people can experience show activities78%
Brings more people to the company’s booth50%
Creates more “stickiness”36%
Generates new contacts and helps with company recruitment29%
Helps generate leads21%
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This statistic shows the perception of social media usage in relation to trade shows according to marketers worldwide as of May 2017. During the survey, 50 percent of respondents said that using social media marketing during trade shows helped bring more people to the company's booth.
Show more
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