Drivers of digital video or audio content purchases in South Korea 2024

Drivers of digital video or audio content purchases in South Korea as of March 2024

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Number of respondents

457 respondents

Age group

18-64 years

Special properties

respondents who pay for digital video content, a TV subscription, digital music content, or podcasts

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Why do you pay for digital video content, a TV subscription (cable / satellite), digital music content, or podcasts?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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Statistics on " Online video in the United States "

Other statistics that may interest you Online video in the United States

Overview

4

Platform benchmarks

4

User engagement

5

Video streaming on-demand

8

Social video & UGC

8

Live streaming

5

Mobile video apps

5

Spotlight: online video advertising

5

Further related statistics

1
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