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QR code use related to marketing or promotional offers in the U.S. 2021, by age

Published by Valentina Dencheva, Jan 6, 2023
During a June 2021 survey, it was found that 45 percent of responding shoppers from the United States stated they had used a marketing-related QR code in the three months leading up to the survey. The share was highest among respondents aged 18 to 29. It was also found that 59 percent of respondents believed that that QR codes would be a permanent part of using their mobile phone in the future.

Share of shoppers who used marketing-related QR codes in the United States as of June 2021, by age

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Sources

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Release date

July 2021

Region

United States

Survey time period

June 17, 2021

Number of respondents

1,100 respondents

Age group

18 years and older

Special properties

in the last three months

Method of interview

Online survey

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