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Have you used your primary mobile device to scan a QR (Quick Reference) code in the last 3 months?

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QR codes usage worldwide 2014 This statistic presents information on the usage of QR (quick reference) codes in selected countries worldwide as of March 2014. During a survey, 29 percent of respondents from Germany stated they had used their primary mobile device to scan a QR code in the three months leading up to the survey.
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Description Source More information
This statistic presents information on the usage of QR (quick reference) codes in selected countries worldwide as of March 2014. During a survey, 29 percent of respondents from Germany stated they had used their primary mobile device to scan a QR code in the three months leading up to the survey.
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Release date
June 2014
Region
Canada, France, Germany, United Kingdom, United States
Survey time period
March 2014
Number of respondents
3,050 mobile users who frequently engage in media activities
Age group
18 to 64 years old
Method of interview
Online survey
Supplementary notes
The sources states that the participants provided insight into their mobile habits and preferences across several market segments, including media, entertainment, travel services, financial services, consumer products, and consumer electronics. To qualify within a market segment, a consumer needed to have reported an activity within the segment within the last six months. All figures reported on within a segment are specific to the sample that qualified into that specific segment.
Mobile elite is defined as these who reported using media mobile apps or websites for longer than six hours in a week.

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