John Lewis: sales channels used by customers in the United Kingdom (UK) 2014

This statistic displays the distribution of John Lewis customers by sales channels used in the United Kingdom. As of the year ending January 2014, 64 percent of customers shopped at John Lewis both in-store and online through the retailers website. A fifth of customers (20 percent) only shopped with John Lewis in store and 16 percent only shopped with the multichannel retailer online.

Distribution of John Lewis customers in the United Kingdom (UK) as of January 2014, by sales channels used

Share of customers
Online only16%
Store only20%
Omnichannel64%
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Source

Release date

April 2014

Region

United Kingdom

Survey time period

Year ended January 25, 2014

Supplementary notes

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