U.S. Gen Z leading social apps 2023

Published by Laura Ceci, Apr 19, 2023
According to a January 2023 study of iOS users in the United States, 92 percent of Gen Z users aged between 16 and 25 years used YouTube. Instagram and TikTok followed, with 85 percent and 78 percent of U.S. Gen Z users, respectively. Communication and VoIP platform Discord was used by 42 percent of surveyed U.S. users aged between 16 and 25 years.

Social media app usage among Generation Z in the United States as of January 2023

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Release date

April 2023

Region

United States

Survey time period

January 2023

Age group

16-25 years

Special properties

data concerning iOS device users, based on behavioral data and not-self reported survey data

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Statistics on " Mobile social media usage in the United States "

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