U.S. digital platform usage 2024, by generation

Published by
Stacy Jo Dixon
,
Jun 25, 2025

In 2024,

***********
usage of popular digital platforms in the United States eclipsed Gen Z's usage of several main platforms, including Facebook, LinkedIn, Pinterest and Reddit. In comparison,
*******
usage outpaced millennials on digital platforms such as
********************

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Share of internet users who access selected digital platforms in the United States 2024, by generation

Gen ZMillennialsGen XBaby BoomerOther
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Showing entries 1 to 12 (12 entries in total)

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Release date

October 2024

Region

United States

Survey time period

May 2024

Supplementary notes

Note: internet users accessing their accounts at least once per month on the mentioned digital platforms via any device.

The source provides the following information on the definition of generations:

Gen Z: 1997-2012

Millennials: 1981-1996

Gen X: 1965-1980

Baby Boomers: 1946-1964

Other: includes the Silent Generation, Generation Alpha, and younger

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